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Royal British Legion Programme Launch

Written by vtrosina on . Posted in Programme Launches

Hello affiliates,

We are delighted to announce the launch of the long awaited affiliate program for The Royal British Legion.

About us

We are one of the largest Armed Forces charities in the UK that provide financial help and assistance to the members of the Royal Navy, British Army, Royal Air Force, Reservists, veterans and their families all year round.

We also campaign to improve their lives, organise yearly Poppy Appeal campaign (one of the largest charity campaigns in the UK) and remember the fallen. Our 350,000 members take part in campaigning for new rights to improve the lives of all Service people - past, present and future.

Find out more about our work and history:


Our Affiliate Programme

With your help we can raise more awareness for our cause, and you can earn yourself some commission while doing so! We currently offer affiliate programmes for the following Royal British Legion products:

  • Single Donations
  • Direct Debit Donations
  • Poppy Shop (selling wide range of very popular poppy products)

Our programme has been tested to ensure visitors re-directing to other domains (Poppy Shop, Poppy Raffle, Poppy Lottery) are tracked to ensure you receive the right commissions. Join our Affiliate Programme for FREE today, and start earning your commission!

Commission Structure

We offer fantastic commission rates. Here are the commissions earned on each of our products:

  • Single Cash Donations - 10%
  • Regular Direct Debit Donations - £10
  • Poppy Shop - 10% of the purchase price of the goods, excluding postage and packing

Our Affiliate Programme benefits include:

  • Attractive commissions
  • Regular incentives and promotions
  • Supporters from all walks of life
  • A wide range of attractive banners and email creative (bespoke requests also considered)
  • 30 days cookie period
  • An open and transparent Affiliate Programme
  • Dedicated support

How to Apply

If you have already joined Affiliate Window:

If you are already an affiliate on the Affiliate Window platform but have not joined the Royal British Legion programme then you can do so by following the link

If you have not yet joined Affiliate Window yet:

If you have not yet joined the AWIN platform then you can do so by following this link here. When you have been accepted to the platform you can sign up to join the programme through the following link

Once joined, you can then place our links and banners on your website. The more donations you acquire, the more you earn!

Affiliate updates and contact information
To ensure you're always up-to-date, we will send you a monthly update so you can make the most of our Affiliate partnership.
If you have any questions or issues in regards to our affiliate programme, please send an email to
The Royal British Legion reserve the right to decline to work with any affiliate deemed inappropriate.