7th January 2013

Publisher News

Happy Monday and welcome to the first full working week of 2013. :)

The tail end of last week saw us take down our Christmas decorations and deliver the last of our gifts by announcing the winners of our Refuel Rudolph game. Huge congratulations go to Room To Room, Affiliate Fundamentals and magazinzarubezhom.ru who topped our digital scoreboard as the clock struck Midnight on New Year’s Eve –let’s hope they spend their winnings wisely.

Over at A4U News one of our Strategists, Matt Swan, published an article on the Christmas trading period, useful for anyone looking to plan or strategise activity for this year’s peak season in advance. The A4U team also worked with SaleCycle to report on the number of people spending online on Christmas Day itself - you might be surprised to learn how many of us treated ourselves to something new while eating or watching TV! For consumers still looking to spend their Christmas money, there are a huge number of January Sales to take advantage of. To keep up-to-date with the latest sale offers, deals and price cuts, head over to TheHub.

Following the trend of ‘new year, new start’ two big advertisers have relaunched their programmes for 2013. We interviewed La Senza to find out what they have in-store for publishers and the team at Domino’s Pizza have shared a slice of their plans in their most recent post.  To keep on top of all of our new clients then bookmark the Programme Launches section of TheHub as well as our daily threads on the A4U Forum.

Finally, if you’ve not already purchased a calendar this year then how about a glossy, black and white, A3 number that also offers the delights of Affiliate Window staff baring all for charity?! The Naked Network is available now to buy and every penny from every copy purchased goes directly to The Encephalitis Society so secure your copy from our limited run today.

Until next week,

Jasmin Hassan
Web Editor

 

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