Posts Tagged ‘imagery’

Myprotein: Brand Evolution

Written by filip.lopicic on . Posted in Uncategorized

We are so excited to introduce you to a new era for Myprotein.

A brand evolution which focuses on becoming a revolutionary health movement, breaking down the barriers of the fitness industry and empowering everyone to live healthier, more active lives.

As part of the brand evolution, you’ll see the introduction of a new logo, the Mycon; a simple and memorable monogram which represents both performance & wellness aspects of the brand coming together, as well as sleek new packaging, website and brand colours.

As of now (September 2023) this new era has launched in the UK and Ireland, followed by other regions globally in late September, with Australia launching in early 2024 as the final region.

The new ethos will be reflected throughout every aspect of the brand; in 4,000 SKUs, 70 locales, and both offline and online activations, and will soon also see the other brands in the THG ‘My’ family follow suit; Myvegan, Myvitamins and MP Clothing.

Apply to join Myprotein UK affiliate program -

If you are an existing affiliate, please download the new logo and imagery.