Iceland: Coronavirus Update
Dear Affiliate,
We hope you are well.
Following on from our most recent update in regards to the Coronavirus situation, we wanted to make all affiliates aware that Iceland have no delivery slots available for the next seven days.
Previous update shared on 16th March:
As I am sure you will have seen or heard over the last several weeks there has been a tremendous amount of stockpiling and panic buying causing a huge surge in demand for supermarket shopping. You will have no doubt seen the empty shelves, problems with availability and limitations on multibuys occurring in all supermarkets. As a result over the coming days you may see a drop in conversion rate as the traffic you drive is impacted by products with no stock availability. We are, therefore, advising all Affiliates to pull back where appropriate during this time on promotions and campaigns. It is in all of our best interests to refrain from increased marketing activity during this period when certain products will experience low stock levels.
Please look out for further announcements to make sure you are kept up to date with the latest developments but in the meantime if you have any questions please do not hesitate to contact the team.
We thank you for your understanding.
The Iceland Affiliate Team