Hi Affiliates

Happy Friday!

We have received some wonderful feedback and product reviews from My 1st Years customers and I wanted to share some of these with you. You are welcome to use these comments to assist in promoting My 1st Years and our products. Here is a selection of my favourites…

High Top Trainers Pink £20
“They are super cute! Not only are they cute, but also very soft and good quality craftsmanship.”

“A fab gift made all the more special by being personalised & beautifully presented in a lovely gift box.”

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fhigh-top-trainers-344.html

100% Suede Boys Sheepskin Booties £30
“ …They last like many shoes don't. Not at all flimsy, and look as lovely now as they did when I bought them.”

“They are absolutely beautiful and the box they've come in is the icing on the cake.”

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fsheepskin-booties.html

Hooded Towel £14
“We had this product bought for us when our baby was born and it was the coolest gift we received! We now only use My 1st Years for our baby gifts.”

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fhooded-towel-426.html

Girls 8 Piece Gift Set £75
“I have bought this gift set a couple of times now and it is the perfect gift! Extremely pleased with the quality and quick delivery!”

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fgirls-5-piece-gift-set.html

* Don't forget to replace !!!id!!! with your own unique affiliate ID.

Our top-level customer service and high quality products keep our customers coming back again and again. For more information on customer reviews, material sourcing and customer service, please get in touch or feel free to use any of the information found on our website.

Have a great weekend!

Rebecca Easton
Affiliate Marketing Consultant
Rebecca@my1styears.com

Hi Affiliates

Black Friday weekend has arrived at My 1st Years. We are offering all customers 15% off the entire site from Friday November 23rd - Monday November 26th.

Code - BF15
Live - NOW
Expires - Monday November 26th 23:59 BST
Offer - 15% off all products at My 1st Years

AND you can receive 7% CPA from today until Monday!
How?
Include the My 1st Years Black Friday/Cyber Monday weekend sale in an editorial or social media post about Top Sales this weekend or as part of your Favourite Black Friday deals. Send the link of your post to rebecca@my1styears.com and I will increase your commission until Tuesday.

Happy Promoting and cheers to a big weekend of sales for all!

Rebecca Easton
My 1st Years Affiliate Consultant
rebecca@my1styears.com

Hi Affiliates,

The Christmas shopping frenzy has started, with this weekend set to be the biggest of the year. My 1st Years has some fantastic Black Friday and Cyber Monday sale plans for you to promote….so stayed tuned later in the week for all the details.

Last week I brought you our favourite gifts for girls so here they are now for the Boys:

1. 100% Suede Grey Sheepskin Booties £25

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2F100-suede-grey-sheepskin-booties.html

2. Fuzzy Chocolate Bear £14

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Ffuzzy-chocolate-bear.html

3. Teddy Bear Applique Cream & Grey Fleece Blanket £25

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fteddy-bear-applique-cream-grey-fleece-blanket.html

4. Is it too late to be good? Body Grow £9

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fis-it-too-late-to-be-good-bodygrow.html

5. Dinosaur Romper Suit with Applique Leather Shoes £32

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fdinosaur-applique-baby-grow-leather-shoes.html

*Don't forget to replace !!!id!!! with your own affiliate ID.

Happy promoting!

Rebecca Easton
Affiliate Marketing Consultant
Rebecca@my1styears.com

Hi Affiliates

My 1st Years Christmas banners are now available through the interface. I have uploaded a selection of
seasonal creative in a range of our most popular sizes. Here are some examples, with the complete
section available through ' Banners & Links':

Using this Christmas creative is a great way to drive more sales and traffic to My 1st Years to be eligible for
our increased commission at the end of the month.

As a reminder.....

Increase your Traffic from Oct 17th - Nov 17th to receive 7% commission from November 19th – December 19th
Increase Traffic and Sales from Oct 17th - Nov 17th to receive 8% commission from November 19th – December 19th

Results will be measured against your own activity over the previous month (September 16th to October 16th).
You have just 10 days left to increase traffic and sales to be eligible for this incentive and earn more
money for Christmas!

If you have any questions or require additional banner sizes, please don't hesitate to get in touch with me and
I will be happy to help.

Kind regards,

Rebecca Easton
Affiliate Marketing Consultant
rebecca@my1styears.com

Hi Affiliates

My 1st Years launched our new site yesterday and we now have our 15% off site wide code live for you to promote over the weekend. Here are some of our favourite products available at 15% off!

Code - BRANDNEW15
Start - Live NOW
End - Sunday October 21st 23:59 BST

Teddy Cardi Coat was £19 now £16.15
This super soft and cosy fleece teddy cardi coat is fully lined in 100% organic cotton for the utmost comfort and luxury. The jersey lining is in a white and pink lining.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fteddy-cardi-coat-pink.html%3F

100% Suede Grey Sheepskin Booties were £25 now £21.25

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fcatalog%2Fproduct%2Fview%2Fid%2F779%2Fs%2F100-suede-grey-sheepskin-booties%2Fcategory%2F3%2F

ABC Play Blocks with Personalised Carrier Bag was £24 now £20.40

Each block features an alphabet letter along with an illustration of a food beginning with that same letter. Alphabet blocks like these with ABC's that correspond to the pictures on them are a rarity and the child will begin to learn the phonetics of their ABC's.
The adorable personalised bag can be personalised and with an easy-carry handle it is the perfect companion for carrying and storing the ABC blocks.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fabc-play-blocks-with-personalised-bag.html

Plush Pillow Pet was £14 now £11.90

A super-soft chenille plush folding stuffed animal that would be great for car journeys, taking on holiday, you can fold your pjs inside its tummy and bring to sleep overs. Un-velcro its belly and it lays flat to become your pillow.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fplush-pillow-pet.html

Teddy Bear Applique Blue Fleece Blanket was £25 now £21.25

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fteddy-bear-applique-blue-fleece-blanket.html

Increase your commission for Christmas!
This is a great time to get a head start on increasing your traffic and sales for the chance of an increased commission leading into Christmas.
As a reminder here are the details of the CPA incentive:

- Increase your own traffic to My 1st Years in the next 4 weeks (until Nov. 17th) to receive 7% commission from November 19th - December 19th.
- Increase both your own traffic AND sales to My 1st Years in the next 4 weeks (until Nov 17th) to receive 8% commission from November 19th - December 19th.

*Results will be calculated based around your own activity the month prior to the incentive period (September 16th - October 16th). These CPA increases are up from a standard 6%

Don't forget to replace !!!id!!! with your own affiliate ID.

Many thanks and please get in touch if you have any questions or would like additional copy to support this offer.

Regards

Rebecca Easton
Affiliate Marketing Consultant
Rebecca@my1styears.com

Hi Affiliates

This morning we had a successful launch of our brand new website! Make sure you go take a look – www.my1styears.com. As always, any feedback, suggestions or comments are more than welcome as we strive to improve our experience for customers and affiliate partners.

With this launch, I wanted to share with you some of the fantastic new features:

1. Sleek Design – Our new site is easier to navigate with clearer CTAs. We now have a more modern design and layout to improve visibility of key copy and call to action buttons.

2. Social Media Integration - All our products now include a ‘Pin It’ button for Pinterest and a ‘Like It’ button for Facebook to further integrate social media engagement with our brand.

3. Highlight New Arrivals & Best Sellers - On each of the boys & girls category landing pages, we now highlight new arrivals and bestsellers at the top. By highlighting these products to customers, we expect to see high conversion levels.

4. Filter by Price - Our filter by price feature is perfect for customers searching for gifts with a certain price point in mind. This feature is now visible in the side bar of each category page.

5. Gift List - Customers can now create a gift list on our site. This is convenient for baby shower and birthday wish lists to send to friends and family. The customer can add products to their gift list by selecting the button on any product they desire. Friends and family can search for their gift list by name or ID number and purchase the products they know will be loved.

6. Streamlined Check Out Process - We have reduced our check out process to one page. The previous check out process involved six stages. This should help reduce abandonments and increase conversions.

7. Clearer Customer Information – Our FAQ area and section on delivery & returns has been simplified to give customers more information in a clearer format. This should help reduce confusion on delivery costs and time frames.

8. Don’t Personalise? – Nearly all of our products on site can be personalised and this is one of our USPs, however sometimes customers don’t want to add a message or name to the products. They have always been able to shop without personalising, however this option is now more visible on each of the product pages.

To celebrate the launch of our new site we are offering all affiliates 15% off from Thursday October 18th – Sunday October 21st.

Code – BRANDNEW15
Dates – Thursday October 18th – Sunday October 21st 23:59
Offer – 15% off site wide at My 1st Years

We are also launching a competition with the chance for increased commission leading into peak Christmas season. Here are the details:

How?

Increase your Traffic in the next 4 weeks to receive 7% commission from November 19th – December 19th

Increase Traffic and Sales in the next 4 weeks to receive 8% commission from November 19th – December 19th

Results will be measured against your own activity over the past month (September 16th to October 16th). You have from today until November 17th to increase traffic and sales to be eligible for this incentive and earn more money for Christmas!

For any questions, comments or additional support, please don’t hesitate to get in touch!

Kind regards,

Rebecca Easton
Affiliate Marketing Consultant
Rebecca@my1styears.com

Hi Affiliates,

This week we have a wonderful collection of new arrivals at My 1st Years! Here are some of the new products available on site:

My 1st Tackle Box £15
The four-piece set contains a tackle box with Velcro fastener; a squeaky blue fish, a worm that crinkles and a fishing rod with float with crinkle effect. The tackle box is embroidered with a colourful fish design.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fmy-1st-tackle-box.html

Hessian Gift Sack £16
The hessian gift sacks come in pink or blue and have been hand stitched and hand printed here in the UK. These sacks are just perfect for filling with presents and adding a brilliant finishing touch to any celebration! The sack comes with a large heart or star woven gingham fabric on the front where a chosen name can be personalised.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-pink-hessian-gift-sack.html

Dinosaur Romper Suit with Applique Leather Shoes £32
100% super soft cotton footless romper suit and shoes with dinosaur applique detail. The romper comes with poppers on legs and bottom for easy nappy changing.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fdinosaur-applique-baby-grow-leather-shoes.html

Nelly Loves Baby Toiletries Holder £15
One of our favourite new products, this beautifully 'Nelly Loves' applique embroidered baby toiletries organiser can help to keep your nursery clean and tidy. The bag hangs easily off the end of a cot and has 4 spacious pockets to store wipes, nappies, lotions and potions, nail clippers etc. It co-ordinates wonderfully with our 'Nelly Loves' nursery range of bedding and accessories, making a lovely personalised gift for any baby in their first year.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fnelly-loves-baby-toiletries-holder.html

For a link to all new arrivals, please deeplink to our landing page:

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fnew-1.html

Remember to replace !!!id!!! with your own affiliate ID.

Don’t hesitate to get in touch for more information.

Kind regards,

Rebecca Easton
My 1st Years Affiliate Marketing Manager
Rebecca@my1styears.com

Hi affiliates,

Here are the top 5 best selling products for September. All products on site are 12% off this weekend with our affiliate code SEPT12.

1.     Pink Fleece Robe was £20 now £17.60

This cosy fleece robe also comes in light pink, blue, light blue and red – all popular colours this autumn.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fpink-fleece-robe.html

2.     Navy High Top Trainers was £20 now £17.60

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fhigh-top-trainers-62.html

3.     100% Suede Sheepskin Booties was £30 now £26.40

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fsheepskin-booties-64.html

4.     3 Pack Bibs was £12 now £10.56

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-bib-set-pack-of-3-196.html

5.     Fleece Blanket was £20 now £17.60

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-pink-fleece-blanket.html

Our Christmas products are already making it into the top sellers, so it is not too early to start promoting this range.So far the favourite Christmas product is this Plush Santa Stocking, regularly £16 and this weekend only £14.08 with our 12% off code!

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fplush-santa-stocking.html

Have a great weekend!

Regards

Rebecca Easton

My1st Years Affiliate Marketing Manager

Rebecca@my1styears.com

Hi Affiliates

Our Organic range has expanded once again and we have some great new products available on site now. Organic products are becoming very popular as parents look to raise their babies with eco-friendly and green products. This includes not only the food they serve, but also the products and clothing they choose to buy for their babies. Here is a selection of some of our Organic Range for boys and girls:

100% Organic Sleepy Bath Time Gift Set £28

This 100% organic gift is perfect for getting your little one in the mood for sleepytime! It comprises of special tear free baby shampoo, a washcloth, a supersoft velour bunny comforter, soap and bath bubbles.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2F100-organic-sleepy-bath-time-gift-set.html

100% Organic Bunnny Booties £12
These 100% organic bunny booties are the perfect unisex gift for babies 0-6 months.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2F100-organic-bunny-bootie.html

100% Organic Baby’s First Shoe £14
This 100% organic cotton shoe is perfect for babies 0-6 months old. It is casual enough to wear as a pram shoe and to go with any outfit, but is also smart enough to be dressed up for special occasion, such as a christening.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2F100-organic-baby-s-first-shoe.html

100% Organic Hug My Birdy Shoe £12
These 100% organic cotton booties are ideal for babies 0-6 months. They are perfect for wearing around the house during the colder winter months and for outings to match any outfit.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2F100-organic-hug-me-birdy-shoe.html

For the complete range of Organic products now available, please use these links:
Boys

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-boy-gifts%2Fboys-organic-range.html

Girls

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-girl-gifts%2Fgirls-organic-range.html

Don't forget to replace !!!id!!! with your own affiliate ID.

If you have any questions or would like any additional information or support to help promote My 1st Years on your site, please don’t hesitate to get in touch.

Many thanks,

Rebecca Easton
My 1st Years Affiliate Marketing Manager
Rebecca@my1styears.com

Hi Affiliates

My 1st Years is not only loved by parents across the UK, but also by celebrities. Here are some of the tweets we have received from our famous fans!

UK Olympic Gold Medalist Mo Farah. We sent Mo our personalised pink fleece blanket and high top trainers for his daughters Aisha and Amani:

Sisters, Kylie and Danni Minogue discussing our personalised Sheepskin Booties for Danni’s son Ethan:

Singer Ed Sheeran received one of our personalised teddy bears named ‘Ed’

Harriet Scott, host of London 106.2 Breakfast Show received this gift set for her son Max:

Spice Girl, Emma Bunton, thanks us for the gifts we sent her for baby Tate:

Actor James Corden received gifts from the My 1st Years team for his son Max:

If you have any questions or would like more information on My 1st Years and our affiliate programme, please don't hesitate to get in touch.

Regards,

Rebecca Easton
My 1st Years Affiliate Marketing Manager
rebecca@my1styears.com

Hi Affiliates

My 1st Years have had some great press coverage over the past month in national magazines and newspapers. Here are some of the pieces we have been featured in that you can promote and use content from.

New Magazine – Chantelle Houghton’s Baby Diary August 21st 2012

The Sunday Times - Small Business Article on My 1st Years August 23, 2012

Thanks for your hard work and if you have any questions, don’t hesitate to get in touch with me.

Kind regards,

Rebecca Easton
Affiliate Marketing Manager
Rebecca@my1styears.com

Hi Affiliates

Here is a list of our latest best sellers throughout the past month. These products convert well across the site and affiliate channel, so should be a hit with your users as well!

High Top Trainers £20
Our high top trainers continue to be a bestseller season after season. Each shoe can be uniquely personalised with the baby’s name.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fhigh-top-trainers.html

Fleece Robe £20
Despite the summer weather, our fleece robe continues to be a top seller. Even in the warm months, parents like to wrap their babies up warm after a bath. Our robe is available in sizes from newborn up to 3 years old.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fred-fleece-robe.html 

Newborn Gift Set £18
The newborn gift set is the perfect gift to bring the baby home from the hospital in, or for baby showers. The set comes with a body suit, trousers and a cosy hat.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fnewborn-gift-set-grey.html

Foot Muff £22
This foot muff is versatile all year round. In the summer you can unzip the fleece to have a cool liner and in the winter months the fleece adds extra warms and comfort.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-boys-cosy-foot-muff.html 

Baby Bear Pillow £14
This pillow is a unique newborn or birthday present. The pillow is 13” x 13” and comes with a detachable bear and personalised with the baby’s name.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fbaby-bear-pillow-pink.html

Ashley 6” Bear £14
This adorable and cuddly bear is suitable for babies an children of all ages.

http://www.awin1.com/cread.php?awinmid=3964&awinaffid=!!!id!!!&clickref=&p=http%3A%2F%2Fwww.my1styears.com%2Fashley-bear.html

Don't forget to replace !!!id!!! with your own affiliate ID.

If you have any questions or would like more information, please don’t hesitate to get in touch.

Kind regards,

Rebecca Easton
Rebecca@my1styears.com