Poppy Appeal 2017

Written by Jamie Windeler on . Posted in Programme Launches, Uncategorized

Dear affiliates,

In just under 2 days, the Royal British Legion is launching its largest campaign of the year, also one of the largest in the UK, called the Poppy Appeal.

During almost three weeks of running, starting on the 26th of November, supported by a national campaign, we aim to raise £47m (through donations and sales of our products), to help the Armed Forces community.

This year we are inviting you to join our successful efforts by applying to both of our programs: The Royal British Legion (fundraising) and The Poppy Shop (retail).

Our new product feed is already available for download and next week we will be releasing specifically designed banners for you to use. Please check both programs, as banners will vary.

Last year we have received thousands of donations and sales of our products through our programs on Affiliate Window, so we are looking forward to welcoming new affiliates this year to expand campaign's reach.

We will be happy to answer any questions you may have, so don’t hesitate to get in touch!

The Royal British Legion