NOW TV ITV Player Launch

Written by Nancy on . Posted in Awin, Entertainment, Offers/Promotions

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Dear NOW TV Affiliate,

We’ve got some very exciting news for you.

From today, customers using a NOW TV Box will start to see the ITV Player App automatically download onto their device as part of a phased rolled out over the coming weeks. It’s the latest and last terrestrial catch-up TV service to launch on the Box, which already offers BBC iPlayer, 4OD and Demand 5.

Customers will be able to catch up on ITV, ITV 2, ITV 3, ITV 4 and CITV from the last 30 days on their main TV. This will add hours on great content available via the NOW TV Box, for no extra cost.

This summer, those with a NOW TV Box can enjoy a carnival of footballing action through the App with all the drama of ITV’s 34 World Cup matches being made available on demand through ITV Player. (As well as the BBC matches.) And it doesn’t stop there – never miss episodes of popular shows such as Coronation Street, Midsomer Murders or Emmerdale again.

The NOW TV Box will continue to evolve over the next month with a new software update rolling out to all devices. Customers can look forward to a refreshed homepage screen with a new look and feel, making it easier to navigate the Apps available on the device and also see the arrival of the BBC Sport App.

We ask that you please update the copy on your site to include the ITV Player app, alongside the other catch up services and the availability of the BBC Sport App.

If you have any questions or have any promotional opportunities for the NOW TV Box please get in touch.

Kind Regards,
The NOW TV Affiliate Team / 02077932450