Moda in Pelle Newsletter

Written by AnnElkington on . Posted in Affiliate Window, Awin, Fashion, Fashion, Network, Network, News, Offers/Promotions, Promotion, Promotion Type, Sector, Sector, Update Type, Updates, Voucher Codes

Hi Affiliates

Voucher Codes

Our 20% discount code for new customers has been extended this week. The offer is live now, full details as follows:

NEW20* - 20% Discount for New Customers

*valid on Moda in Pelle branded product only, excludes sale items and cannot be used in conjunction with any other offer or discount code. Valid for online orders only. Code valid until 20/05/2013 at 23.59.

NEW15 And Free Delivery Codes Continue

NEW15* – 15% Discount for new customers

*valid on Moda in Pelle branded product only, excludes sale items and cannot be used in conjunction with any other offer or discount code. Valid for online orders only, new customers only. Code valid until 31/05/13.

FREEDEL - free delivery on any UK order, online orders only

On Site This Week

The White Edit

Our story around The White Edit has proved very popular with customers, key styles which we're promoting at the moment are below. From toe post sandals for sunny Summer holidays, to casual loafers for days strolling in the park; white accessories will complement every colour in your Summer wardrobe.

The White Edit landing page deeplink url:!!!id!!!&clickref=&

Dipsybag Notice Pracilla
Dipsybag deeplink url:!!!id!!!&clickref=&

Notice deeplink url:!!!id!!!&clickref=&

Pracilla deeplink url:!!!id!!!&clickref=&


Our luxe trainers continue to see good sales levels. A versatile addition to your Spring/Summer wardrobe, they're available in a range of colours. Faxon is featured on 2 banners, which are available via the network interface now.

Trainers deeplink url:!!!id!!!&clickref=&

Champagne Pewter Tan
Faxon deeplink url:!!!id!!!&clickref=&

Product Feed

Our product feed is available via the network, and is fully optimised for affiliates. We're going to make some improvements to the feed live on 29th May. Details as follows:

  • Delivery_cost - our standard UK mainland delivery cost will be added to this column for all products
  • rrp_price - This will only appear in the feed for items which have an RRP displayed on our site. Otherwise, this field will be blank. Currently, this field is populated for all items, with the display_price appearing where no RRP exists.
  • Specifications - This will continue to display the colour of the product, but the first letter will be capitalised and subsequent letters will be in lower case (currently this data is all in caps)
  • Product_name - This will continue to display the product name, but the first letter will be capitalised and subsequent letters will be in lower case (currently this data is all in caps)
  • Blog Competition

    If you have a blog, promote our program throughout May, and for the affiliate who shows the largest increase in traffic (as a percentage) month-on-month, we'll gift a pair of our new collection sandals! Just email me your affiliate ID by 31st May to enter. See below for further details on the prize, and some content to get you started - contact us if you'd like exclusive banners, hi res images, copy etc.

    The Prize

    We’ll give the winning affiliate 1 pair of full price Moda in Pelle sandals of their choice, with free UK delivery. Choose from the beautiful styles below*, or from the full collection available here.

    *Subject to availability - ie. sandals must be available on our site at the beginning of June. Competition open to blog affiliates on the Moda in Pelle program.

    Palmela Wedges Pardon Heels Intense Peep Toes
    Palmela deeplink url:!!!id!!!&clickref=&

    Pardon deeplink url:!!!id!!!&clickref=&

    Intense deeplink url:!!!id!!!&clickref=&


    Our Polyvore feed is available via the network interface - there is an RSS feed on our profile, and dynamic links for our sets. Follow us on Polyvore for updates on our latest products, 'Get The Look' articles, and trend boards - see our latest content below, or click here to view our full profile!

    Get The Look

    This summer sandal may appear tricky to pull off, but it goes with any outfit, like Holly’s smart-casual look. Perfect for work, or a summery Saturday!
    Qubec Quartra
    Qubec deeplink url:!!!id!!!&clickref=&

    Quartra deeplink url:!!!id!!!&clickref=&

    Pale Crocodile Print + Patent We Love

    Our new Crocciebag is the ideal addition to your weekend wardrobe, wear with nude patent brogues Flintoff for pure pastel perfection!

    Croc Effect Crocciebag deeplink url:!!!id!!!&clickref=&

    Quilted Lolliebag deeplink url:!!!id!!!&clickref=&

    Flintoff Brogues deeplink url:!!!id!!!&clickref=&

    Static Links with html Content

    Content from our B2C email campaign is available via the network interface, and updated every week. The articles are in html complete with artwork, promoting current promotions and products. Links are included, but do not contain any tracking code - so you'd need to add this to use the articles, or you can use the articles as a template to tweak so you can create unique content.

    Notice is brand new for this Summer, and is available in black (not shown), tan, orange, and white. She is made with beautiful soft leathers, complete with a burnished tan leather sock. Notice features an antique gold eyelet for a point of difference, and the toe post is padded for added comfort. She falls perfectly into our Long Island trend, which exemplifies a chic take on the classic nautical style.
    tan orange white
    Notice deeplink url:!!!id!!!&clickref=&

    Introducing Neyo – available in black, red, tan (not shown), and white. This gorgeous sandal has a leather upper, and is also comprised of a burnished tan leather sock. A beautiful gold chain and charm trim makes Neyo really stand out from your everyday sandal. She features a toe post and back strap for added support and comfort. Perfect to wear throughout the Summer months, with a multitude of outfits.
    black red white
    Neyo deeplink url:!!!id!!!&clickref=&

    In The Press

    Actress Samantha Jones (best known for her role as Miss Moneypenny in the James Bond films) has been featured in the June edition of Woman & Home magazine, wearing our Potney Wedge Sandals in white.

    Putney deeplink url:!!!id!!!&clickref=&

    Intense in Silver featured in Wedding magazine

    Intense deeplink url:!!!id!!!&clickref=&

    New Products This Week

    Made in Italy, Blingbling is the perfect transitional boot, to take you from the cooler months into early Summer. Available in black and taupe, she is made with distressed leather (inclusive of leather sock). She features a chain-mail cuff and inside zip for easy fastening. The cuff has adjustable straps, which can be adjusted according to how the customer would like to wear the boot (slouchy vs. fitted).
    Blingbling deeplink url:!!!id!!!&clickref=&

    Namie is a beautiful flat sandal with hardware detail, available in tana nd black porvair. She features a lightly padded insock for comfort, as well as a toe loop, and thick strap across the foot for extra support. She is adorned with shiny gold hardware (gold metal plate, gold toe clip, and gold sole edge), which allows her to be transitioned from day to night, as well as adding a touch of glamour.
    Namie deeplink url:!!!id!!!&clickref=&

    Port is a light-weight wedge, made with beautiful leathers and manufactured in Italy. Available in white, tan, and black, she is fully leather lined for added comfort, and the padded leather sock makes her ideal for all-day wear. The wedge unit is covered with leather, and is deceptively light in weight.
    Port deeplink url:!!!id!!!&clickref=&

    Setting up Links and Tracking

    Just a reminder, the urls that appear when you visit our site do not work with tracking - so for urls which will work with tracking, please refer to our sitemap - click here to view this. Our category urls are listed at the top of the sitemap, followed by all products live on our site. Remember that when linking to products, commissions are only available for Moda in Pelle branded product - so please avoid promoting products whose names begin with the following brands:

    Love From Australia

    Rubber Duck



    Juicy Couture





    Michael Kors


    Sam Edelman



    Fly London

    Tory Burch

    Our New In page is not listed on our sitemap, but it's a great landing page to use as it sends customers to all our latest styles. You can link to it as follows:

    New category deeplink url:!!!id!!!&clickref=&

    Our recently improved category landing pages are as follows:

    Ladies Shoes deeplink url:!!!id!!!&clickref=&

    Ladies Sandals deeplink url:!!!id!!!&clickref=&

    Ladies Boots deeplink url:!!!id!!!&clickref=&

    Bags deeplink url:!!!id!!!&clickref=&

    Accessories deeplink url:!!!id!!!&clickref=&

    Best regards

    The Moda in Pelle Team


    Moda in Pelle a boutique footwear brand with bold fresh and unashamedly feminine styles. Shop our website and you will discover a fabulous range of ladies footwear, including all the hottest styles and trends of ladies shoes, boots and sandals for the season. Shop our brands section where you will find a collection of like minded designers that compliment our fashion leading range of women's footwear and accessories.