Jakki Pay, Director of Womenswear Fashion Design and Accessories, says: “Maison de Nimes was created to cater to our love of authentic denim, inspired by the relaxed lifestyle of the Californian coast; that casual yet stylish vibe is at the heart of everything we design. Each piece that’s created works back with denim to create a truly off duty wardrobe. The colour palette is always anchored to indigo & the prints are inspired by traditional Shibori dying techniques”.
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