Evans are proud to introduce a fantastic line up of body confident women as part of a new campaign to highlight how diverse women can be; and prove that fashion can and should be accepting beyond size.
The squad includes digital influencers Nadia Aboulhosn and Callie Thorpe alongside models Hayley Hasselhoff, Alessandria Garcia, Brielle Anyea and Anna Shillinglaw, Milk Model Agency's founder. Completing the line-up are ultra-marathon runner Mirna Valerio and Singer Songwriter Jessica Clemmons. Mirna is a body confidence campaigner who dispels the myth that curvy girls don’t exercise by writing about her experiences under her Fat Girl Running Blog, while Jessica is lead singer of her country/pop band Jess and the Bandits.
All these women are inspirational and talented and have been proactive in their careers. Each of them has a unique story to tell and by bringing them together for the #IamMe campaign, Evans hopes to show how diverse and remarkable women truly are.
The campaign includes a 30 second video alongside a hub detailing the inspirational story behind each of the girls, plus extra video content.