Are you doing something this year for Christian Aid Week?

Written by ChristianAid on . Posted in Awin, Charity, Programme Launches, Promotion

Dear affiliates,

It was at this time last year that we launched the Christian Aid affiliate programme and thanks to your support, we are still here fighting to eradicate the causes of poverty.

Christian Aid Week is just two days away and from Sunday 11 May until Saturday 17 May, supporters up and down the country will join Christian Aid to give, act and pray on behalf of the world's poorest people.

So once again we ask, can you help us promote Christian Aid Week this year?

Our theme is ‘peace and reconciliation’ and this year Christian Aid Week aims to give people a life free from fear by tackling the causes, not just the consequences, of conflict. We bring you accounts from families helped by our partners in South Sudan, Colombia and Iraq, and the heartbreaking circumstances, born out of conflict, which led to them needing help.

We’re going out with promotions across TV, Print, Radio, Outdoor, Digital channels and be sure to look out for our TV advertisement.

To support our biggest moment in the Christian Aid calendar, you can do one or all of the following:

Creatives – upload one of our banners pools (available in 468x60, 728x90, 300x250 or 120x600) that direct visitors to our Colombia story:

 

 

Video – share our TV advertisement which looks at the terror of conflict through a child's eyes. Wayisaba Kabinza and her three younger siblings were separated from their parents when rebels attacked their village in the Democratic Republic of Congo. See how we were able to help by watching our video

Social – send out a tweet using our hashtag #caweek  on Twitter or boost awareness of our campaign by linking to our Facebook page

Plus commissions on single gifts will be increased to 15% during Christian Aid Week, where they will revert to 10% from Monday 19th May!

For more information on the bigger picture and what’s happening this Christian Aid Week click here.

We hope you can join us in our promotions and if you have any opportunities or would like to discuss any specific queries, please email me directly at jwilson@christian-aid.org and I’ll get in touch with you.

 

Jo Wilson

The Christian Aid Affiliate Team

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