8th April 2013

Publisher News

Spring has finally sprung! With summer just around the corner, time seems to be flying by, but it does mean that there is good weather and holidays to look forward to over the next few months. Unfortunately, that also means it's the last few weeks to hone that beach body. The warmer climate seems to have put us in the mood to part with some hard earned pounds and with the launch of the Travel Wasp programme on the network, offering some of the cheapest holidays in the industry, we’d say that’s a pretty big incentive to get in shape. You can find full details of the programme, commission rate and launch promotion on TheHub.

With the arrival of the sunshine, it’s time to start thinking about summer wardrobes. However, with the rise of the online shopper comes an increase in basket abandonment. Re-targeting customers who have abandoned their baskets has also shown considerable growth in the past couple of years and with mobile commerce on the increase, the two elements have combined to enable re-targeting through mobile devices. Read the full case study on our blog.

Continuing with the mobile theme, our latest monthly statistics have been released. Key findings show that 14.20% of all sales were through mobile devices (including tablets) – up from 13.70% in February. March also saw us record our one millionth sale through mobile devices this year. It took us until August to reach this milestone in 2012. Check out the rest of the key findings and download the full update here.

Finally, have you ever wondered who the faces behind the names are here at Affiliate Window? Or perhaps you’re on the hunt for a new career and would like to come and join us. Well, look no further as we’ve recently revealed our brand new careers video. For those of you who fancy a bit of a giggle, have a watch of the A4u’s spoof video starring those quirky creatures from Aardman Animations’ Creature Comforts.

Until next time,

Jasmin Hassan
Web Editor

 

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