19th November 2012

Publisher News

Childhood Christmas memories naturally conjure up images of family, good cheer and amazing presents. With the wide variety of toys enticing us everywhere we go, parents up and down the country are faced with the same daunting task of buying their kids the perfect Christmas gift. However, saving grace comes in the form of the Toy Retailers Association annual Dream Toys list. This year’s list includes toys for both him and her - Nerf N-Strike Elite hail-Fire, LEGO Friends: Olivia’s house and more. The cheapest toy on the list is the Mattel Monster High Ghoul Rule dolls retailing at £22.99, whilst the most expensive item is the learning tablet for children, LeapPad2 , coming in at £89.99. There really is something for every child and as the hottest list in town, hurry over to our blog where we have listed the advertisers who stock each toy.

From toys to holidays (either being fully acceptable Christmas gifts), last week saw our travel sector event take place at the stylish Gilt London. For those of you who were unable to make it, have a read of the full event round up on our blog and check out a selection of photos on our Facebook page.

Onwards and upwards with the Christmas theme as we release yet another Top Tool Tip in time for the festive season. This week we take a look at the Create-a-Feed function which has proven very beneficial in increasing conversion rates. Read the full article here.

Finally, if you work with us in more than one territory be sure familiarise yourself with our stateside operation. Our US Hub is the go to publisher portal for all promotions, as well as hosting our US industry calendar. Also, make sure you bookmark our US blog for all the latest programme launches as well as any interesting news, interviews and competitions. Speaking of competitions – we are pleased to announce the launch of 1&1 Internet, one of the largest international web hosting sites. In light of this new launch and to expand 1&1’s publisher base, Affiliate Window US is giving away a $50 gift certificate to one lucky winner for simply re-tweeting one of our #1&1onAW messages. Follow @AffwinUs to get involved and whilst you’re in the social media mood, why not ‘Like’ our US Facebook page so that you can be the first to learn of any new and exciting developments.

Until next time,

Jasmin Hassan
Web Editor

 

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