28th August 2012

Publisher News

Come one, come all…

Win a ticket to the event of the year! We’re giving one lucky publisher the chance to join us in celebrating the year’s successes at our sixth annual black tie event on Thursday 13th September. To be in with a chance of winning, all you need to do is tweet @AffWin and include #Parlari. We’ll randomly select a tweet and one lucky publisher will be going to the ball! You can find the full terms and conditions on our blog.

Not long to go until the world of fashion descends on London for the glamorous pageantry of London Fashion Week. The build up to the main event sees a night of fashion events for those with a more normal budget, as central London hosts an evening of parties, promotions and pop-up stores for Fashion’s Night out. Affiliate Window advertisers will be hosting events and parties, building up demand for their current collections as we move into party season. The likes of John Lewis, Miss Selfridge, MOSS and New Look all have plans, so keep an eye on TheHub and follow our dedicated fashion specialist on twitter to keep up to date with all fashion related offers and events.

Finally, last week saw us unveil our new exposure management tool for publishers. Building on our existing traffic light system, this tool offers a more sustainable solution for publishers when an advertiser operating under an amber payment system goes into administration. Publishers will gain an insight into how likely they are to receive their payments dependant on exposure levels, whilst offering greater transparency for their business and promotional activities. Learn more about the exposure management tool here.

Until next time,

Jasmin Hassan

Web Editor

 

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