Throughout March and April we are promoting our range of dairy produce, particularly our organic milk. The focus is on the natural production process and the health and wellbeing of our dairy herds. The highlight of the campaign is a competition we are running to give those new to Riverford, as well as existing customers, the chance to win a day at a dairy; either on our Farm in Devon or at Acorn Dairy near Darlington, who between them, produce organic milk for all of our customers.

The prize includes helping to bring in the herd for milking, touring the farm and learning how the cows are cared for. It may even include feeding the calves too!

We've put together a microsite here

http://www.awin1.com/cread.php?awinmid=3570&awinaffid=!!!id!!!&clickref=&p=http://www.riverford.co.uk/pages/milk2012/whyorganicmilk/

where there is more information, including our video of the herd going out into the fields for the first time after winter; it has already had 28,000 views.

I have also put a deep link into our programme on AW to the competition entry landing page and uploaded a range of banners you can use to drive traffic.

You can also win: a seasonal, organic vegbox and a range of Riverford organic dairy produce

The affiliate that drives the most entrants to the competition will win one of our vegboxes and a selection of organic dairy produce - plus an organic surprise!

The closing date for competition entries is Friday 27th April.

For those of you not on our programme yet you can join up here:

http://ui.awin.com/merchant-profile/3570

Best wishes,

Adrian.

adriancarey@riveford.co.uk